80% Musts:
Shoot a message to the client before: "hi" or "how did ___ (from the clip) feel"
Intro! Who you are, experience, bants.
Face cam = great (optional) - more personal
Goal definition - lingo sync, help client understand the "why", what benefits will it unlock
Roadmap spitball - stuff to work on together in the near future. Reduce opacity of skill tree & encourage recurrence
Focus on 1 thing, or 1 technical + 1 strategic
Go deep, especially cause & effect - audience = skewed towards "thinkers"
Clearly define lingo that we take for granted, biggest example is “stacked” in snowboarding. Most people think they get it, but don't know how to verify that they're doing it
Over-draw - draw more than you think is necessary - visual element huge for understanding. People find side by side drawings super useful (e.g. red lines = current, green lines = goal)
Demo always - much easier for showing 3d stuff, making advice tangible, reinforces stuff you've already said
Try at home (now) - always give client something they can try at home, right now, just pausing the video. Could get creative, could just be to visualize something.
Blackboard drawing useful for line-dependent drills - better version of drawing in snow
Be extremely clear on what type of terrain for drills. Less uncertainty = higher chance client will do it & improve.
Hacks & heuristics: exactly what to think about, imagine, body part to focus on or visualize, as tangible as possible. E.g. gas pedal, look at corner of jump, back pockets on highjacks
Targets & indicators - when ready to come back? how can the client self diagnose?
What footy would you like to see for next time (as progress update)? Terrain, trying what, camera angle.
Shoot a message to the client after (auto?): "all made sense? lmk if questions."